Santa Monica eases regulations to boost local businesses in time for March Madness

March 21, 2025 7:13 AM

SANTA MONICA, Calif. (March 20, 2025) – The city of Santa Monica has temporarily suspended several restaurant regulations to support local economic recovery and assist businesses still facing impacts from the January wildfires.

Interim City Manager Elaine Polachek, serving as the director of emergency services, Thursday signed a second supplement to the Emergency Order issued by the City Council declaring a local emergency on Jan. 10 in response to the Palisades Fire. The supplement lays out several updates to foster recovery efforts and support continued regional recovery.

“While we didn’t see physical fire damage in Santa Monica, our small businesses and local restaurants continue to feel the impacts of decreased economic activity, on top of inflation and other economic realities,” Community Development Director Arminé Chaparyan said. “As a city, we are committed to continuing to ease the burden as much as possible and ensure our local economy can recover and grow.”

In an effort to help restaurants attract more patrons during the March Madness college basketball tournament, the order suspends restrictions on restaurants already licensed to serve alcohol.

Suspended regulations include:

These suspensions will be in place through April 30, unless extended by the director of emergency services.

In addition, the supplemental emergency order:

To read the full emergency order, click here.

Media Contact

Tati Simonian
Public Information Officer
Tati.Simonian@santamonica.gov

Categories

Business, Business Programs, Licenses And Permits

Departments

City Council, Office of Emergency Management